Michael J. O’Farrell started his mobile Internet career in the early 1990s pioneering the development of text messaging, mobile phone applications and the mobile Web to reach mass market audiences globally. Along with enlightening companies on how to capitalize from the power of the mobile Internet, he is Vice Chairman of ooober and Chair of the dotMobi Advisory Group. Living in Toronto, Michael wrote this book to help his friends, family, wife and two children better understand his obsession with all things mobile.
John R. Levine wrote his first program in 1967 on an IBM 1130 (a computer somewhat less powerful than your typical modern digital wristwatch, only more difficult to use). Although John used to spend most of his time writing software, now he mostly writes books (including Internet For Dummies and Internet Secrets, both published by Wiley Publishing, Inc.) because it’s more fun and he can do so at home in the tiny village of Trumansburg, New York, where in his spare time he was the mayor for several years. John's own web site and blog can be found at www.johnlevine.com.
Jostein Algroy is currently Senior Advisor for the Government of Ontario, Canada. He has been active in the mobile space for over 15 years as international consumer market strategist and published journalist. Jostein has taught international business, strategy, new product development and design at Copenhagen Business School. He also works with photography having achieved awards and recognition for his art, and looks forward to the day when mobile phones are equipped with high-quality 8 megapixel cameras.
Daniel Appelquist is an American expatriate and dot-com refugee living in London where he works as a technology strategist for Vodafone, a company he represents in the World Wide Web Consortium (W3C) where he chairs the Mobile Web Best Practices working group. He is an evangelist for mobile Web topics, published author, frequent speaker, and co-founder of Mobile Monday London and the Mobile 2.0 industry conferences. You can usually catch Dan mobile blogging while hanging out with his wife and two kids. Dan's blog can be found at www.torgo.com/blog.
James Pearce is the Chief Technology Officer at dotMobi. He has the mobile Web in his veins, having worked previously at Argogroup, AnywhereYouGo, and as founder of old-skool mobile blog, WAPtastic. Variously a management consultant, teacher, orienteer and Oxford University physicist by training, James has declared every year since 1997 to be "the Year of the Mobile Web". For the sake of his wife and two children, with whom he lives happily in Dublin, we hope he's finally right. James' blog can be found at www.tripleodeon.com.
Michael Becker is the EVP of Business Development at iLoop Mobile. Additionally, he is a Board member of the Mobile Marketing Association (MMA) and dotMobi Advisory Group, co-publisher of the award winning MMA International Journal of Mobile Marketing, and is finalizing his Doctorate focusing on the mobile channel. Coming up for air, Michael enjoys quiet times at home in San Jose with his family - with his smartphone on ‘Silent’ mode.
Russell Buckley is a leading expert on mobile marketing, having overseen 3,000+ campaigns since 2000. MobHappy, his blog about mobile technology and mobile marketing, is one of the most popular on the web focusing on this area. Russell is currently the Managing Director for AdMob Europe, the Global Chairman of the Mobile Marketing Association, is a regular speaker on mobile at conferences throughout the world and has published many articles, as well as a white paper on location based marketing.
We would like to thank our publishing team at John Wiley & Sons Inc. including Rebecca, Becky, Julie and Steve for their great guidance and support; as well as our agent team of Bill, Ming and Maureen at Waterside Productions.
And, of course, a big group hug to our family, friends and associates who really gave us a ton of support to make this book come to life.
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